Have you ever heard the saying actions speak louder than words? When it comes to the digital world, more often than not, photographs speak louder than words. The photos you use to promote your content can determine your readership: it is in your best interest to make your photos the best that they can possibly be.
Not offensive. Bright. Clear. Effective.
In home staging, you want to portray your work in the best possible light, both literally and metaphorically. Posting photography of your staging successes is all about selling your business to create more business for yourself.
So how do you do this? We have gathered together our top 4 tips for effective photography when home staging!
Investing in a good quality camera will make your photography stand above the rest! Avoid having blurry, grainy, low quality photography by purchasing a camera that is specific to your area of interest. While this is not essential, it will certainly increase your ability to effectively show off your work! Different mediums require different levels of polish and image resolution, so make sure you are using the right camera for the right situation.
2. Good Lighting
This cannot be stressed enough! Good lighting is crucial – you don’t want to be taking a photo of the best bedroom you have ever staged but half of it is hidden by a shadow, do you? While natural light can work sometimes, it doesn’t always. Natural light is likely to cast shadows around the room that cannot be escaped. Instead of leaving with half shadowed photography close all the windows and doors and use all the light sources available in the room. This can be ceiling lights, spotlights, lamps and candles. Using all these lights brightens up the room to the maximum potential and allows for the best photography!
You must know what angles the room looks best at so that you are able to show off it’s key features! When it comes to home staging especially, showing off your best work is at the front of the mind, so it is important to get the best photography possible. Ask yourself some questions before you start snapping away! Do you need to take the photography in a portrait or landscape setting? Does the room look better from up a high angle, low angle or in the middle? What is the key feature of the room? These questions can save you a lot of time taking photos that will be deleted instantly!
When people think of photo editing, they often think that this means completely changing the photograph but this is not the case! Brightening and darkening colours to accentuate different features, cropping, highlighting and fading are all great ways to get the photo you want that brings out the best in the room. It might be impossible to remove all the shadows in the actual room, but they can easily be edited away to give views the full effect of the room.
So, how do you get your best home staging photography by yourself?