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The Power of Before and After Shots

January 30, 2017 by Naomi

When searching home stagers online one thing becomes clear quite quickly…Only after shots are shown. This is because these images are what is going to sell the property, from an online perspective. It makes sense that this happens. Why show the audience what the empty property looks like? This completely defeats the purpose of home staging, where we stage the property so that it looks the best it can and thus can sell for a higher price.

Before and after shots can be powerful though. They have the ability to showcase not only how good of a home stager you are but also how good you are at portraying to your audience how they can, and possible should stage their property.

So, with this in mind, we have decided that we are going to share some of our favourite before and after shots. Think of this as watching the ‘behind the scenes’ special features of your favourite film…you get to know all the secrets that  no one wants to share!

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Images courtesy of Silk Home

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Filed Under: IIHS Blog Tagged With: after, before, before and after, blog, Home Staging, photo, powerful, property styling, transformation

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